NEW BRAND IDENTITY

We are undergoing a phase of renewal that involves not only updating our logo, but also a complete restyling of our brand identity. The goal is to strengthen our presence in the competitive eyewear market, aligning with new trends and responding more precisely to consumer needs.
Our refreshed image takes shape through a more modern and elegant design that conveys both the reliability and innovation that define us. This change goes beyond the visual aspect: it represents a new approach to brand communication, aiming for greater consistency and impact across all channels — both online and offline. With this restyling, we aim to consolidate our leadership in the sector, attract new customers, and strengthen loyalty among our existing ones — reaffirming our commitment to excellence. Our new visual identity will serve as a powerful tool to promote our products and build a stronger, more recognizable image. We are ready to make a bold mark on the global market, offering not only high-quality eyewear, but also a unique and engaging experience for every customer.